Are You Afraid of Being Annoying? Good. You’re Probably Doing It Right.
Okay… let’s talk about the thing that’s holding so many brilliant, creative, heart-led coaches and healers back:
The fear of being annoying.
Too much. Too loud. Too enthusiastic. Too emotional. Too you.
We’ve been conditioned to believe that “being ourselves” should come with a warning label. That taking up space, especially online, needs to be polished, measured, and digestible.
But here’s what I believe:
Your growth as a business owner is directly tied to your tolerance for being annoying.
Not fake-annoying. Not spammy-annoying.
I’m talking about real, messy, imperfect, human you—the version who might repeat herself, talk too long, laugh too loudly, or feel too deeply.
That version of you?
She’s magnetic.
When “Too Much” Became My Superpower
One of my best friends once told me that when we first met, she found me obnoxious. Too eager. Always interrupting. Too much.
But then she got to know me. And we became inseparable.
That story? It lives in my head rent-free. Because it plays out every single day in marketing. People judge what they don’t understand.
And if we keep diluting ourselves to avoid judgment, they’ll never get the chance to understand us in the first place.
Your “Too Much” Might Be the Very Thing That Connects
There have been moments—so many—when I thought I was too emotional, too intense, too excited. Like when I was on the floor crying with my toddler, instead of “holding it together.” Or when I went on a 5-minute rant to my husband about a coaching breakthrough and he just… smiled and let me go.
And you know what? Those moments didn’t drive people away.
They brought us closer.
Your clients, your audience, your community? They don’t need you to be quiet. They need you to be real.
It’s Not You—It’s Your Nervous System
If the idea of being louder online makes you want to throw your phone out the window, there’s a reason. Visibility activates your nervous system. It’s ancient. It’s real. It’s not weakness.
It’s walking into the cafeteria on the first day of school and wondering if anyone will invite you to sit down.
You’re not broken. You’re human.
The key is learning to build energetic endurance—the capacity to be seen, even when it feels uncomfortable. Even when your voice shakes. Even when the likes don’t roll in right away.
The Truth About Why Your Content Isn’t Converting
It’s not because you’re not strategic enough. It’s not because your Canva graphics aren’t polished enough.
It’s probably because your people can’t feel you.
“People say consistency is key. But I think honesty is the actual magnet.”
The more you let yourself come through—voice memos, tangents, passion, imperfections—the more people will recognize you as theirs.
You Are the Main Character
Main Character Marketing isn’t about being the loudest voice in the room. It’s about knowing you belong in the room.
You don’t need to water yourself down to fit into someone else’s framework.
You need to tell your truth, your way, and trust that the right people are listening.
Ready to Stop Shrinking and Start Showing Up?
✨ Main Character Marketing Lab is officially OPEN for enrollment.
This is a 6-week course to help you build visibility that feels safe, sustainable, and 100% YOU.
✔️ Weekly trainings
✔️ Resources & prompts
✔️ A supportive community
✔️ Feedback and coaching via Live Labs
✔️ Tools to turn your quirks into content and your voice into magnetism
We start on June 23.
